This position reports to the Marketing Manager and initiates, develops, and implements operational services that support a defined project, program, work unit, or function to advance program goals and objectives. May supervise staff and/or approve unit expenditures. The Admissions Marketing & Visit Manager plays a key role in the development of annual marketing and communication recruitment plans, campaigns, deliverables and materials in support of the University’s enrollment goals across all prospective student constituencies, including traditional, transfer, graduate studies and adult students for all four UW-Green Bay campuses. In this role, the Admissions Marketing & Visit Manager will lead recruitment communication efforts, working to align and integrate these efforts with the broader annual marketing recruitment strategy. The annual marketing recruitment strategy, to include campaign messaging, budgets and paid media recommendations, will be developed collaboratively with the Marketing Manager. The Admissions Marketing & Visit Manager will lead development of campaign deliverables for Admissions.
The Admissions Marketing & Visit Manager will lead a variety of Admissions-related operational projects, requiring both strategic and tactical marketing skills for traditional and new channels. The Admissions Marketing & Visit Manager is expected to be proactive, strategic, outgoing, organized, collaborative, entrepreneurial and detail-oriented, while also possessing excellent oral and written communication skills.
For further information and position responsibilities, please see the full position announcement.
THIS POSITION IS CURRENTLY OPEN TO UW SYSTEM EMPLOYEES ONLY.
To ensure consideration, please apply by Sunday, August 14, 2022.