UW-Green Bay New Finance Labs Grand Opening

It’s finally time to celebrate! After years of planning and months of construction, UW-Green Bay’s Cofrin School of Business invites you to the public grand opening of the Willie Davis Finance & Investment Laboratory and the Charles Schwab Foundation Center for Personal Financial Planning on Thursday, May 5th.

  • Tour both new spaces as well as our remodeled Small Business Development Center.
  • Hear from faculty on how these spaces will enhance student-community interactions.
  • Chat with current students.
  • Network with campus board members, community leaders and industry professionals.

Completion of each of these new spaces was made possible with the help of partners with a shared vision including the Green Bay Packers, the Charles Schwab Foundation, Nicolet National Bank, Mersberger Financial Group and many more.

These spaces will connect students with experts, giving them the opportunity to discover what’s next in finance, investing and wealth management.

Thursday, May 5, 2022
4:30 to 5:30 p.m. | Tour
5:30 to 6 p.m. | Program
6 to 7 p.m. | Tour

University of Wisconsin-Green Bay
2420 Nicolet Drive, Green Bay, WI
Rosewood Cafe | Wood Hall

RSVP here.


Meet Your Faculty Guides


The Cofrin School of Business is working to advance the economic prosperity and entrepreneurial spirit of our region by aligning programs with area needs and providing transformative undergraduate and graduate education. A special thank you to our network of community advisors who help guide program offering and build partnerships among students, faculty, staff, and businesses.

The Willie D. Davis Finance & Investment Lab

Construction will begin shortly on the Willie D. Davis Finance and Investment Lab, which will be located on the ground floor of Wood Hall, WH-114. It will be equipped with analytical tools that are widely used in the industry. Students will take classes in the lab and can also utilize the analytical tools in the lab to manage a soon-to-be established Student Managed Investment Fund.

An Advisory Board of Industry Professionals has been selected and the first meeting of the board will be held within the next few weeks.  The Advisory Board will provide guidance for programming and insight on software and hardware that is central to the delivery of a modern business education built around high-impact student experiences. This is the first step in achieving the goal of providing a focal point for building community among students, faculty, and industry professionals to provide learnings inside and outside of the traditional classroom.

In conjunction with the Willie D. Davis Finance and Investment Lab, the university has entered a team in the 2021 CFA Investment Research Challenge.  A team from the university will compete with other universities to analyze a designated publicly-traded company; prepare a written report on that company; and present/defend their findings to a panel of industry experts.  The team will receive advice and support from a facility advisor and industry mentors.

Center for Personal Financial Planning

The Center for Personal Financial Planning (CPFP) launched our Phoenix Personal Financial Planning Student Association and held our first-ever kick-off event, and we have membership in the teens. We organized for student members to attend a local Green Bay Current Young Professionals Chamber event in which a BMO Harris presented timely retirement planning education to professionals. Opportunities like these elevate our student’s professional development spirits and welcome them into the world of financial planning. Currently, our Personal Financial Planning Minor enrollment is approaching double digits. The CPFP will also host its first community outreach financial education (FinEd) presentations to two groups. One student group and one local community group. Excitingly, there is more to come!

Learn more about the Center for Personal Financial Planning here.

Mark King addresses Business Week

Mark King
Mark King

Business Week 2012

TaylorMade-adidas Golf President and CEO Mark King, a 1981 UW-Green Bay graduate, will give the keynote address for Business Week 2012.

His address will cap nearly two weeks of events provided for UW-Green Bay students preparing for post-graduation opportunities. The event is organized by the Austin E. Cofrin School of Business and Career Services.

See details including the schedule of events, list of sponsors, and more on King, who supports a golf fundraiser for Phoenix Athletics and recently joined UW-Green Bay’s Chancellor’s Council of Trustees.