Author: parthasr
-
SISBA Faculty Advisor Dr. Ray Parth Presents Fall 2025 Events
By
|
The Society for Information Systems and Business Analytics (SISBA), an officially recognized student organization at UW-Green Bay, continues to empower students through practical learning experiences and professional development opportunities. Under the leadership of President Erin Olson and Vice President Anjaleana Gonzalez, both students in the Business Analytics emphasis at the Cofrin School of Business (CSB),…
-
Dr. Ray Parth and Research Team Employ Analytics Methods to Study Information Technology Acceptance
By
|
A study by Dr. Ray Parth (Assistant Professor, Cofrin School of Business) and his research team applied socio-technical systems theory to understand how social media shapes healthcare information management and the adoption of information technologies in healthcare. The research team employed modern data analytics methods, including sentiment analysis and text mining, alongside analytics software, to…
-
Society for Information Systems and Business Analytics (SISBA) -Cofrin School of Business
By
|
The Society for Information Systems and Business Analytics (SISBA) at the Cofrin School of Business (CSB), UW-Green Bay, hosted a presentation on “What is Business Analytics?” on March 11, 2025. Led by Erin Olson (SISBA President) and Calvin Berndt (SISBA Vice-President), the session explored the fundamentals of business analytics, including key concepts, relevant coursework, and…