“Contrary to popular belief, humans have failed to address the earth’s worsening emergencies of climate change, species’ extinction and resource overconsumption not because of a lack of information, but because of a lack of imagination, social scientists and artists say.
At a conference of the American Academy for the Advancement of Science (AAAS) in Vancouver, British Columbia, experts argues that the path to a truly sustainable future is through the muddy waters of emotions, values, ethics, and most importantly, imagination.
Humans’ perceptions of reality are filtered by personal experiences and values, said David Maggs, a concert pianist and PhD student at the Institute for Resources, Environment and Sustainability at the University of British Columbia (UBC).
As a result, the education and communication paradigm of “if we only knew better, we’d do better” is not working. Maggs told attendees at the world’s largest general science meeting. ‘We don’t live in the real world, but live only in the world we imagine.'”
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